Cookies Policy

This Cookies Policy explains what cookies are, how PFB uses them on pfbshop.com, and what choices you have regarding their use.

What are cookies?

Cookies are small text files that websites place on your device when you visit them. They allow the website to recognize your device, remember your preferences and provide a better browsing experience.

Types of cookies we use

1. Strictly necessary cookies

These are essential for the website to function properly. They allow you to navigate the site, use a shopping cart, log in to your account, and complete purchases. They cannot be disabled.

Examples: session cookies, security cookies, shopping cart cookies.

2. Functional cookies

Allow the website to remember choices you make (such as language or region) to provide a more personalized experience.

Examples: language preference, currency preference, recently viewed products.

3. Performance and analytics cookies

Help us understand how visitors interact with our website by collecting anonymous information. We use this data to improve the user experience.

Examples: Google Analytics, Shopify Analytics.

4. Marketing and advertising cookies

Used to deliver advertising relevant to you and your interests. They also help measure the effectiveness of advertising campaigns.

Examples: Meta Pixel (Facebook), Google Ads, retargeting cookies.

Third-party cookies

Some cookies are placed by third-party services that appear on our pages. These include:

• Shopify — our e-commerce platform
• Google Analytics — traffic analysis
• Meta (Facebook/Instagram) — advertising and conversion measurement
• YouTube — if we embed videos

How to manage cookies

You can manage cookies in several ways:

• Cookie banner: When you first visit our site, you can accept or reject non-essential cookies.
• Browser settings: Most browsers allow you to view, manage and delete cookies. Settings vary by browser:
  • Chrome: Settings → Privacy and Security → Cookies
  • Firefox: Settings → Privacy and Security
  • Safari: Preferences → Privacy
  • Edge: Settings → Cookies and site permissions
• Opt-out tools: Some third parties offer opt-out tools:
  • Google Analytics: https://tools.google.com/dlpage/gaoptout
  • Your Online Choices: https://www.youronlinechoices.com/

Note: If you block all cookies, some parts of the website may not function correctly (for example, the shopping cart or login).

Cookie retention

Cookies can be:

• Session cookies: deleted when you close your browser.
• Persistent cookies: remain on your device for a specific period (from a few days to a few years).

Changes to this policy

We may update this Cookies Policy from time to time. The latest version will always be available on this page.

Contact

For any question about our use of cookies, contact us at contact@pfbshop.com.

Last updated: May 2026